Smooth Scroll
This will hide itself!

services

Creative Direction

client

Massimo Studio

credits

(creative director)

Erick Donate

(agency)

Massimo Studio

Massimo Studio

Soulcraft Typeface

Soulcraft typeface is a free OpenType variable font designed to emulate vernacular lettering. Since the font is an OTVar font, the user can change the width and slant of each character without relying on pre-defined font weights. This enables the replication of some quirky characteristics found in the drawing of sans-serif letters in street signs and walls, giving an energetic, unapologetic, and dynamic feeling to the compositions made with the font.

Our goal was to create a typeface to encourage all of us. Soulcraft is available to everyone for free, empowering creative people to use it in the most varied ways to express themselves in a bold, raw, and unafraid voice. By being variable, the font allows for the possibility of doing so many different kinds of work with a single file. It’s like having a toolbox in just one typeface.

"Good design is a language, not a style."

(Massimo Vignelli)

(work selected and made by erick donate)

all rights reserved - 2024

(work selected and made by erick donate)

all rights reserved - 2024