services
Creative Direction
client
credits
(creative director)
Erick Donate
(agency)
(designer)
Victor Ussui
The Relax Gateway
The tradition and origin of shiatsu were the basis for the new visual identity development. Elements of Asian culture were visually represented to convey a sense of peace, nature, and relaxation that are part of the products and services delivered by the brand Tereza Zanchi.
Starting from the representativeness and meanings of Torii, we make each Tereza Zanchi shop a gateway to a new environment. A world of peace and tranquility, where people can leave out of all their problems, coming out lighter and ready to face a challenge with a better life quality of life.
"Good design is a language, not a style."